This brow gel is fabulous! I have one brow that routinely misbehaves by sticking up toward my forehead. But this gel keeps it looking natural and the same shape as the other. With this gel, there's no fuss over choosing a color or dealing with globs from the wand because it's clear, glob-free, and can work for anyone who has eyebrows. For those of us who don't have a natural arch shape and/or diminishing growth of hair within the brow, the gel makes a naturally flowing arched shape (to taste). Well done, Root! (My only request/suggestion is to replace the plastic packaging with aluminum for recycling purposes, or have a packaging program that involves returning the plastic packaging to Root for cleaning & reuse.)